Rigid Box Wholesale Markets: Trends, Challenges, and Opportunities

Many brands have realized the importance of packaging and why it is necessary to concentrate on this part of the product. However the packaging industry faces challenges which it needs to address so that a company’s packaging can stand out and protect the product effectively. The rigid boxes is one favored by many companies due to the strength and attractiveness of the packaging type.

The boxes are often used by luxury brands as they are rigid and strong and more likely to make the product reach the customer in good-condition. The packaging however faces certain challenges but these have largely been addressed.

16 Wishes Candle  Rigid Boxes

​The 16 Wishes Candle Box is a thoughtfully designed gift set featuring 16 candles, each representing a unique wish or theme. Ideal for birthdays, especially Sweet 16 celebrations, these boxes combine elegance and personalization. They are available in various materials like rigid, kraft, and corrugated, with customization options including embossing, foiling, and window cutouts. These boxes not only protect the candles but also enhance the gifting experience, making them a memorable choice for any special occasion. 

The following looks at trends, challenges, and opportunities when it comes to rigid boxes wholesale markets:

Eco-friendly packaging

A major trend in the packaging industry is to choose sustainable packaging that will not damage the environment. Customers are even preferring this type of packaging as more and more people are becoming aware of packaging waste and want to play their role in limiting it.

Eco-friendly packaging designs that protect the product and give a rigid box need to be considered. Rigid packaging prefers high-quality materials so that a strong box can be gotten. The packaging even needs to be designed so that it conveys luxury and sophistication. If a brand chooses eco-friendly materials but designs the packaging with any type of ink, the box may lose its properties.

Nowadays there are many packaging materials available in the market that can give a rigid box capable of protecting the product and giving a rigid box. A company can choose materials like cardboard or paperboard here.

The box can then be designed with sustainable inks such as soy-based ink and water-based ink. Cardboard luxury rigid boxes can give a brand high-quality packaging that attracts in this way and which is trending as well.

Demands of e-commerce

E-commerce has advanced significantly and many people are preferring to buy online. These businesses need packaging for the product which can protect it and make it reach customers in good-condition. Packaging needs to meet the growing demands of the online marketplace. This includes stuff like product protection as well as efficient logistics.

Good-quality materials like cardboard can be used to make the box and the box will even need to be the perfect dimensions. This will help a company save money by not ending up with huge boxes and the product can be kept securely in the packaging so that customers can get it in good-condition.

Printed luxury rigid boxes need to even stand out on a brand’s e-commerce website so that people will consider buying the product. The packaging should convince people to buy the product without them looking at it directly.

E-commerce brands need to therefore design the box in a way that it convinces people to buy the product. For instance the company can include video demonstrations of the product and include details about it clearly letting people know what they are buying.

Functional packaging design

People do not want to spend much time choosing which product to buy. Brands need to be able to let people easily know what they are selling so that customers can decide if they want to buy it or not. The packaging design should be functional and easy-to-use.

For instance the box that is lightweight and easy will not be difficult to hold. It will be easy to transport as well. You can include features on it that let it be simple to open. For instance you can consider a magnetic closure box that has magnets which make the box strong and easy to open and close.

It is important to even include details about the product clearly on custom luxury rigid boxes educating people about the product so that they can know what they are buying and end up buying it. The information must be included clearly and in a legible way.

Include brand information because people need to know which company they are buying from. A brand logo and company contact information can be included prominently as well. This all can be included with sustainable inks so that the box remains eco-friendly.

High packaging costs

Another challenge that the packaging industry and brands are facing is the rising cost of the packaging. Cost-effective packaging solutions which meet customer and company requirements may be challenging.

This can be tackled when a brand orders the boxes wholesale. The cost of transportation can be reduced and the brand may have discounts for those ordering in bulk. When the packaging is right in dimensions as well, a brand can save money by not spending it on extra packaging material.

These high-quality boxes can therefore be gotten at a reasonable price without compromising on their quality and appeal.

Chocolate-covered strawberrie Rigid boxes

Chocolate-covered strawberries are often presented in elegant rigid boxes, enhancing their appeal as luxurious gifts. These boxes are crafted from durable materials like rigid board, offering superior protection and a premium feel. They can be customized with features such as embossing, foiling, and window cutouts to elevate the presentation. Ideal for special occasions like Valentine's Day or Mother's Day, these boxes ensure the strawberries remain intact and visually appealing. Additionally, strawberry boxes are designed to protect and display fresh strawberries, often featuring ventilated designs to maintain freshness during transport. They are commonly made from materials like kraft paper, corrugated board, or coated paper, and are essential for both retail and gifting purposes.​

The rigid packaging industry is facing challenges but these are being tackled when a brand considers trends in packaging and looks at the many opportunities available which help it end up with the perfect packaging for its products.